Sony Invites High School Students from China to Japan; Social Contribution Program Seeks to Enrich Cultural Perceptions and Environmental Awareness thTuesday July 15 8:10 AMThe content of the program is designed to enrich its participants' perceptions of culture and society by providing opportunities to interact with Japanese high school students, visit corporate facilities and experience domestic life in Japan, while also raising environmental awareness ? a topic which is coming under increased focus in China. The Sony Group is supporting this program across its organization by opening the doors of its sites and related facilities, and having employees serve as volunteer lecturers and host families for the participants. Under the theme, "Small Lens, Big Findings - Creating a greener environment through cultural exchange" the students will use digital video cameras to record their sights and experiences, and then present their findings to Sony management on the final day. Sony Student Project Abroad (China) was launched in 2006 to commemorate Sony (China)'s 10th anniversary and Sony's 60th anniversary, and the initiative conforms with Sony's efforts to fulfill its role as a socially responsible corporate citizen in China. As declared in its slogan for China "Aiming to establish strong local roots and achieve long-term growth together" Sony is striving to contribute to the further growth and development of the young generation that represents China's future. About Sony
Sony Corporation is a leading manufacturer of audio, video, game, communications, key device and information technology products for the consumer and professional markets. With its music, pictures, computer entertainment and on-line businesses, Sony is uniquely positioned to be the leading personal broadband entertainment company in the world. Sony recorded consolidated annual sales of approximately $70 billion for the fiscal year ended March 31, 2007. For more information, please visit the Sony Global Web Site at www.sony.net . Source: Sony Contact: ony Corporation Corporate Communications Tel: +81-3-6748-2200 Fax: +81-3-6748-2061 Copyright 2008 JCN Newswire. All rights reserved. www.japancorp.net |
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