Track the Development of Australia's DVR Market with New in-Depth Report

Thursday March 27 11:00 AM

The term 'personal recorder' refers to the range of devices that allow for the recording of broadcasting content. Some synonyms include PVR and DVR. Their growth has followed the rapid success of DVDs and is relevant to the digital TV market because consumer entertainment goods like plasma screen TV, DVDs and personal recorders look to be a major driver of digital TV adoption. Broadcasters have so far been able to stop introduction in Australia. In 2005 Foxtel launched its new DVR and free-to-air DVRs are now available at selected retailers. Austar is set to launch its DVR in 2007. The key to the success for DVRs is the EPG. In May 2007 Foxtel was nearing the launch of a new hybrid set-top-box incorporating digital subscription television and broadband entertainment services, called 'Foxtel By Broadband' service'. In June 2007 the Seven Network signed an exclusive agreement with US-based TiVo to launch the company's digital video recorder to Australia's 7 million TV households early in 2008.

Some Areas Covered:

-Technical description

-Functional overview

-Global developments

-Electronic Program Guides (EPGs)

-Brief introduction

-Home Media Centres

-Brief introduction

-DVR subscriber statistics

-Analysis mid 2007 - PVRs are not taking off

-Free-to-Air DVRs

-Seven Network to launch new TiVo style PVR service- June 2007

-Our analysis on Seven's new initiative

-Market analysis

-The role of the DVR in the digital era

-Pay TV DVRs

-Foxtel's iQ recorder

-Foxtel Online Guide

-Hybrid TV & broadband service

-Foxtel HD iQ recorder

-iQ guide for mobile phone

-Interactive advertising tool

-Austar

-TiVo

-Engine with TiVo into triple play

-IceTV

-Digital TV and DVDs

-Television advertising

-Forecasts

-Developments in the USA

-DVRs disrupt US advertising market

For more information visit http://www.researchandmarkets.com/reports/c86717

Contact:

Research and Markets
Laura Wood
Senior Manager
Fax: +353 1 4100 980
press@researchandmarkets.com

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